SANTA MONICA, CA – August 23, 2011 – Miramax today announced that Beth Minehart has joined the company as SVP, Global Digital, reporting directly to Miramax CEO Mike Lang. Minehart will be responsible for all digital initiatives and sales across the company, including day-to-day management of miramax.com and the continued build-out of Miramax’s Facebook app (Miramax eXperience). She will also work closely with Eric Doctorow, EVP, and Joe Patrick, SVP, Sales, on all digital transaction and sales efforts.
“This is another important step for Miramax becoming a global company, and underscores our commitment to innovation in the digital market,” said Lang. “Beth is a well-known digital executive with a proven ability to think and execute outside traditional parameters, and we believe she will take Miramax’s early efforts with great platforms like Netflix, Hulu and Facebook to the next level.”
Prior to joining Miramax, Minehart served for more than 14 years in several senior roles at NBC Universal. Most recently, Minehart served as Executive Vice President, International New Media, where she led international strategy and licensing for all NBCU content across all digital platforms. Prior to that, as a Senior Vice President, Minehart also held roles with Corporate Business Development and International Sales Strategy. Minehart joined NBCU in 1997 as Vice President, Business Development, Universal Television & Networks Group. Minehart also served as Director, Worldwide Pay Television and Pay-Per-View at 20th Century Fox Film Corporation. Minehart received an MBA from Harvard University and received a BA from University of California, Los Angeles.
Miramax is a leading worldwide film and television studio with a library of more than 700 motion pictures. Miramax sells directly and licenses its titles globally through strategic partnerships with Lionsgate, Studiocanal and most recently Netflix, Hulu and Facebook. The company has two new releases this summer: The Debt, starring Helen Mirren and Sam Worthington, and the Guillermo del Toro-produced Don’t Be Afraid of the Dark, starring Katie Holmes and Guy Pearce. The Miramax library holds some of the world’s most original and acclaimed independent films including Pulp Fiction, Shakespeare In Love, Chicago, Good Will Hunting, The English Patient, No Country for Old Men, Kill Bill Volumes I and II, Life is Beautiful, Reservoir Dogs, Sex, Lies, and Videotape, Cinema Paradiso and My Left Foot — as well as scores of commercially successful films such as Bridget Jones’s Diary, Bad Santa, and the Scream, Hellraiser, Scary Movie and Spy Kids franchises. Collectively, the Miramax library has received 284 Academy Award nominations and 68 Oscars, including four Best Picture Awards. Miramax is headquartered in Santa Monica, California. For more information, please visit www.miramax.com, like the company on www.facebook.com/miramax or follow Miramax on Twitter @Miramax.
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