SANTA MONICA, CA – March 21, 2011 – Miramax today announced that Mitzi Reaugh has been appointed Senior Vice President, Strategy and Business Development, effective immediately.  Reaugh will lead Miramax’s business development efforts across the company, including digital initiatives, international opportunities and business extensions.  She will report to Steve Schoch, Miramax’s CFO.

“We are very pleased to have Mitzi joining our senior leadership team.  I had the pleasure of working with her directly on the formation of hulu, and her experience in the digital arena will be invaluable as we move ahead and continue to explore opportunities around the world,” said Mike Lang, Miramax’s CEO.

Prior to joining Miramax, Reaugh was Senior Vice President of Client Solutions for The Nielsen Company.  Previously, Reaugh served for four years with NBC Universal, most recently as General Manager of NBC Digital Health Network and prior to that as Vice President, Strategy and Business Development, where in addition to hulu, she led a number of digital growth initiatives across the company.  Reaugh also held positions at McKinsey & Company as well as several Internet companies including Vendare Media.  She holds a Bachelor of Arts in Economics from Claremont McKenna College and an MBA in Finance and Strategic Management from The Wharton School at the University of Pennsylvania.

About Miramax
The Miramax library is a collection of 700 motion pictures which were produced, financed or distributed by Miramax Films since 1979.  The Miramax library holds some of the world’s most sophisticated, thought-provoking and critically-acclaimed independent films including sex, lies, and videotape, The English Patient, Shakespeare In Love, Reservoir Dogs, Chicago, Good Will Hunting, Pulp Fiction, My Left Foot, Cinema Paradiso, Life is Beautiful, Amélie, Kill Bill, Volume I and II, No Country for Old Men, as well as scores of commercially successful films such as Bridget Jones’s Diary, the Scream, Hellraiser and Scary Movie franchises and Spy Kids. Collectively, the Miramax archives have received 284 Academy Award nominations and 68 Oscars, including four Best Picture Awards.

Contacts:
Miramax
Kristin Celauro, Owen Blicksilver Public Relations, 732-291-5456 / kristin@blicksilverpr.com
Laura Wessner, Owen Blicksilver Public Relations, 203-857-0242 / laura@blicksilverpr.com

Share →